Food
Beyond vanilla and chocolate
01:00 AM EDT on Wednesday, June 6, 2007

Black licorice-flavored ice cream is a regional variation that dates back to the 1930s and ’40s.
AP / LARRY CROWE LARRY CROWE
Vanilla and chocolate may rule America’s collective palate when it comes to ice cream, but regional — some would say unusual — variations nevertheless thrive throughout the country.
These are ice creams loved as much for their familiarity as for their exotic taste. Grape-Nuts in northern New England. Blue Moon in Wisconsin. Red bean in Hawaii. Date in Palm Springs. It’s a comfort food thing. Breakfast cereals and beans may seem odd additions, but for the right people they provide ties to regional or ethnic flavors from childhood.
Which is why when Roger Gifford and his brother, John, began making ice cream at their family’s Skowhegan, Maine, dairy in 1980, they turned to decades-old recipes saved from their grandparents’ ice cream business in Connecticut.
One of their original flavors, Grape-Nuts, ranks behind only vanilla and chocolate in supermarket sales for the company, says Mike Brandt, sales and marketing director for Gifford’s Ice Cream.
“Grape-Nut is a phenomenon,” he says.
Many people combine it with another New England staple, drizzling warm maple syrup over ice cream.
“It is a northern New England traditional flavor,” Brandt says. “You won’t see that outside of northern New England.”
People begin to develop their ice cream preferences early in childhood, often associating their favorite flavor with positive experiences, says John Nihoff, an instructor at The Culinary Institute of America in Hyde Park, N.Y.
“Ice cream gets set up as a reward for kids,” he says. “’You did well on your report card, so let’s take you for ice cream.’”
Which may explain the popularity of Blue Moon ice cream in Wisconsin and Michigan, where it is made by several small dairies. The bright blue ice cream with a taste reminiscent of Froot Loops breakfast cereal was created in Milwaukee around 1950, says Andrew Plennert, owner of Chicago’s Edgar A. Weber & Co., which now owns the formula.
Ann Filip, 45, of New Lenox, Ill., says she and her family discovered it during a stay at the Kalahari Resort in the Wisconsin Dells. She and her husband already were fans of Superman, another brightly colored ice cream with a hard-to-define taste.
Many adults who grew up with it still love it, making it a top seller not only in the region, but also on Internet ice cream dealer IceCreamSource.com.
“It’s a very Midwestern flavor, and why it’s so popular with us is that you can’t find it anywhere else,” says Steve Sauter, founder of IceCreamSource.com.
His company’s top seller is black licorice, a popular flavor from the 1930s and 1940s. Many orders come from senior citizens who remember it from their younger days, Sauter says.
Lappert’s Ice Cream, of Richmond, Calif., makes red bean ice cream with the azuki beans used in Asian cuisine. It sells well in Hawaii, where Asian influence is strong, “but you can’t give it away on the mainland,” says sales manager Bob Marker.
Ray Ford, who owns Christina’s Homemade Ice Cream in Cambridge, Mass., has had success with Asian flavors such as green tea, ginger and red bean, as well as Hispanic-influenced varieties, such as ancho chili (it’s a mild heat).
Mike Lappert, who owns Lappert’s Ice Cream, says he hadn’t considered making date ice cream until he opened a new shop this year in Palm Springs, Calif.
“I had never heard a request for date ice cream, but all the sudden, we were getting requests for date milkshakes,” he says, “so we started making them and throwing some dates in.”
Now his company makes date ice cream that it sells only in Palm Springs.
On the Net:
Gifford’s Ice Cream: http://www.giffords
icecream.com/
Lappert’s Ice Cream: http://www.lapperts.com/
IceCreamSource.com: http://icecreamsource.com/
Christina’s Homemade Ice Cream: http://www.christinas
icecream.com/
More food stories
Restaurants open on Thanksgiving
A family tradition of ‘dining out’
Most Viewed Yesterday
R.I. Bishop Tobin has testy exchange with MSNBC’s Chris Matthews
Providence Bishop Tobin says Kennedy ‘erratic’ — but he’s not referring to mental-health issues
Head nurse testifies in Woods’ suit
Native American artifacts thousands of years old halt sewer installation in Warwick, R.I.
Most active surveys
Will you skimp on Thanksgiving dinner this year? If so, where?
Who will win the PC-URI basketball game?
Would you trade Clay Buchholz and Casey Kelly for Roy Halladay?
Most e-mailed in the last 24 hours
Reader Reaction









You must be logged in to contribute. Log in | Register Now!
You are logged in as screenname | Log Out
You are logged in, but do not have a "screen" name. Create a Screen Name