Art
R.I. man circulates bills that pay tribute to the currency of art
12:32 PM EDT on Monday, May 9, 2005
PROVIDENCE
Journal photo / Bob Breidenbach Dora Lopez, at the Arcade's Cafe La France, examines a Noney bill that her supervisor gave her permission to accept. The bills are money-size works of art that have no legal value but inspire discussions about the worth of art.
The cashier looks confused. Then she admits as much.
"What the hell is that?"
It's Noney. It rhymes with money, Alec Thibodeau tells her.
"It's what?"
The 32-year-old Providence man is standing on the other side of the
counter at CVS. He has just put down a twin-pack of indelible markers
($2.19), then handed the cashier a cheerful yellow-and-violet piece of
paper.
It appears to be the currency of some obscure country, depicting a happy
young man named Ryan, a penguin and a cucumber.
Call it funny money. But Thibodeau's not laughing. So for a few
suspenseful seconds, the cashier searches his face for telltale signs of
joking.
"It's a kind of art currency," he says.
He explains. He's an artist. This is his art. Would she trade a couple
markers for it?
"I can't take that," she says.
The deal dies. Thibodeau leaves. He's pleased, though.
He wasn't that interested in buying indelible ink anyway. He has other
markers. Thibodeau's more interested in engaging unsuspecting people in
thoughts of art, specifically placing value on it.
"Some people get it right away," Thibodeau says. "Some people react
hostilely. But they are reacting. That's what art is supposed to be
about."
Thibodeau makes art, not money. But he asks people to establish an
exchange rate between them.
"Noney is a way to compare art to U.S. dollars," Thibodeau says.
Noney looks like money, but not American money. That's by design.
Thibodeau is a professional printer, not a counterfeiter. It's a
fundamental point he'd like to impress upon officials reading this at
the Federal Reserve, Secret Service and FBI.
"I want no contact with them," he says. "I don't think they would be
kind to me."
Ask J.S.G. Boggs. In the last 20 years, the Pittsburgh artist has been
arrested three times in three countries for creating art resembling
paper currencies.
Thibodeau learned the lesson. He didn't mimic money. He created his own
currency: 10 different notes, works of hand-drawn, hand-printed,
hand-signed, limited-and-numbered art, all with a denomination of zero.
"It's not that they have zero value," Thibodeau says. "They have zero
claim to legal value. They're not worthless. Their value is up for
debate. It is the aesthetic value of the note itself."
People buy art, Thibodeau says. They also trade for it. So why, he
wonders, can't art buy other things, and why can't it be conveniently
carried in a wallet?
"Art appreciates over time," he says. "Currency depreciates over time. A
Roman coin is not valuable because you can spend it. It's valuable
because it's a historical, cultural object."
The thinking behind Noney, which is extensive -- Thibodeau is a 1994
graduate of Bowdoin College with a dual degree in philosophy and studio
art -- has won converts.
"It definitely is the kind of thing the arts council promotes," says
Cristina DiChiera, director of individual artists and public art
programs for the R.I. State Council on the Arts. "A Rhode Island artist
is pushing the bounds of the definition of art. He's taking art based in
Rhode Island and spreading it worldwide."
On Noney.com, you can read stories of
where Thibodeau's art currency has surfaced around the world, and what
people have traded for it.
Last week, Andrea Harper of Seguin, Texas, traded $65 worth of handmade
soaps for five different Noney notes.
"I value them in terms of art," Harper says. "My daughter scolded me
that they're not supposed to be kept as collectibles. They're meant to
be traded. But I'll cheat for sure. I'll definitely keep one or two for
myself."
DiChiera, who was friends with Thibodeau before she began work at the
arts council, received some Noney notes. She has saved some, and spent
one.
A parking lot attendant at Providence Place accepted a Noney note from
DiChiera for a $1 charge.
Journal photo / Bob Breidenbach Alec Thibodeau of Providence has studied the history of currency and had a yen to make his mark on the world by getting people to think in the abstract and participate in the free exchange of ideas.
"Every time someone gets a Noney note, they're participating in an
artistic exchange," DiChiera says. "It brings up thoughts and
discussions about art, value and cultural commodities."
The notion of Noney first occurred to Thibodeau when he was low on
money, of course. He was traveling the country, performing music with
his younger brother Joel. This was in 1999.
"At shows, I started looking at our box of CDs and thinking, 'Those
three CDs are a tank of gas,' " Thibodeau says. "It wasn't a conscious
thing. I'd just look at the number of CDs we sold and think, 'OK, we can
eat tomorrow.' "
In Thibodeau's mind, barter endures. Art is one kind of currency.
The concept's not new.
"Jackson Pollock paid bar tabs with paintings," Thibodeau says. "Picasso
would write checks and then draw on them, knowing the drawing would
prevent people from cashing the check. The doodle would be worth
hundreds of dollars, and no money was ever withdrawn from his checking
account."
Rather than do on-the-spot check art, Thibodeau decided to create an
easily transferable art, the same size and shape as conventional paper
currency.
Thibodeau conducted a contest. In 2003, he put posters around Providence
inviting people to submit themselves as candidates for depiction on his
Noney. Actually, Thibodeau asked people to submit a photo of themselves,
and to declare their favorite bird and vegetable.
"I didn't want to have notes with the same birds or vegetables,"
Thibodeau says. "Broccoli was the most common, which I happen to like.
Ten people chose broccoli, so unfortunately, nine of those had to be
eliminated."
Thibodeau received 90 submissions. Ten were chosen and turned into
bills. And if it seems strange to have them highlight vegetables and
birds, it's not, Thibodeau says. Horticulture and aviary are the most
common depictions on world currency -- although if you're talking about
U.S. currency, then by far the most common depiction is of aging white
men.
"They're definitely not lacking on the form," Thibodeau says.
In The Art of Money (Chronicle Books, 2000) by David Standish, you see
all kinds of paper currency from around the world, and realize how
downright boring the American version is.
"Money from around the world is extremely colorful," Thibodeau says.
"The American currency is very conservative."
Only once, in 1896, did a woman (Martha Washington) appear on a U.S.
bill, according to Standish. And the world's first bills were created by
the Massachusetts Bay Colony in 1690 as a "bill of credit" to soldiers.
Until 1727, 25 different commodities were accepted for tax payments in
Massachusetts, according to Standish. And between the Revolutionary War
and the Civil War, paper currencies were created by dozens of banks in
various states.
"Good old-fashioned economic rivalry pushed inflation," Standish writes.
"But a greater culprit was the freewheeling overissue some colonies
deliriously indulged in. If paper money had been whiskey, tiny Rhode
Island proved itself the most rip-roaring drunk of all."
Whenever the Ocean state needed more money, it simply made more,
according to Standish. "Issue followed issue, and by 1750, the
decades-long bender found . . . Rhode Island's currency was virtually
worthless."
American dollars used to be larger, but were reduced in size 25 percent
during the Depression to save money. And dollars used to be backed by
precious metals, but that practice ended decades ago.
"The government declared it doesn't have enough precious metal to back
up the currency," Thibodeau says. "Still, we use it and are told
everything will be OK."
The Noney notes feature men and women, and one child. They include a
waiter, a librarian, a theatrical performer, musicians and artists,
including William Schaff, 32, of Warren.
Journal photo / Bob Breidenbach A Noney bill.
"Noney really helps exemplify the idea that paper currency is basically
abstract art, especially now that you can't walk in a bank and exchange
it for silver," Schaff says. "You trust and accept it. You take a piece
of paper with a drawing on it, a boring one at that."
Perhaps our country's most interesting note was a $5 bill created in
1896 showing a bare-chested winged woman with light shooting from her
raised hand. She isn't holding a torch, but a light bulb, with a very
long extension cord. Apparently the United States was pretty pleased
with Thomas Edison's invention.
Thibodeau's invention was introduced at a release party in 2003. The
people portrayed on the Noney notes were paid in Noney for their
participation. Three hundred other people also received bills from the
10,000 batch press run (1,000 for each of the 10 different notes).
Spend them, don't save them, they were told.
Thibodeau has bought bananas in New York with Noney, and beer in Boston,
which he did just last week, giving a bartender a note as a tip.
"He asked me where he could get another," Thibodeau says. "I said, 'How
about another beer?' "
Generally, Thibodeau says, smaller, individually owned businesses are
more receptive to Noney than big corporations. Shortly after creating
Noney, Thiboeau attempted to pay his gas bill with it, appearing in
person to do so.
"I got shuttled through a series of people who said, 'Ah, let me get
someone else,' " he says. "Eventually I got a guy at a desk, and had a
conversation about art. He said I could take my notes and sell them and
come back with the money. I thought, 'Why take the extra step? Why not
cut out the middle man?' He didn't buy it. I had to pull out the cash."
When asked for money by beggars, Thibodeau has given them Noney, which
they apparently used. Thibodeau realized this later when one homeless
person rejected his offer of Noney.
"He said, 'I tried using that stuff. It doesn't work.' "
On this particular day, in Thibodeau's hands, Noney does work. Thibodeau
leaves the CVS and walks into Cafe La France. He orders a cup of
espresso ($1.29). He pulls out Noney. It's deja vu all over again.
"What is that?" Dora Lopez says from behind the cash register.
An art discussion ensues. Store owner Jessica Franco steps in, and
rules: fine.
"Because it's his art," she says. "I probably won't do it again, though."
You would think Thibodeau would cherish his conquest, his tiny cup of
espresso, but no. He has bigger plans. He wants to promote Noney with
Noney.
Into the classified ad department of The Providence Journal Thibodeau
walks. He asks to buy an ad for Noney, bought with Noney.
Somehow, as the unusual request works its way up the decision-making
chain of command to a senior executive, the part about paying for the ad
with Noney is not conveyed.
So the offer is accepted, briefly. Then when Thibodeau's terms are
completely comprehended, it's rescinded.
Thibodeau copes. However, he'd rather not have to. The tradition of
posthumously priceless art isn't popular with artists.
"Art is one of those professions where you're economically better off
dead," he says. "I'd like to get more immediate value from my art."
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